adthief.ai
From our archive of proven Meta ads

Top food & drink ads in Portugal

We found 51 food & drink ads from 39 brands whose main market is Portugal and that ran for 60 days or more on Facebook and Instagram. Brands only keep paying for ads that sell, so a long run is the best public sign that an ad works.

51ads ran 60+ days
66median days running
14%passed six months
253days, the longest run
57words, median ad text

Half of them ran longer than 66 days, shorter than the 67-day median for food & drink ads across Europe, and 14% passed six months. The longest has been running for 253 days.

Most run on Facebook and Instagram (92%). The median ad text is 57 words long, and 75% use emoji. KITRO has the most long-running ads here (3), followed by Not Coffee and Pets Are Family.

The longest-running ads in Portugal

Brands keep paying for these because they sell. A free account shows what each one may have cost, where it reached most people, and every other ad the brand runs.

Brands with the most long-running ads

#BrandAds 60+ daysLongest run
1KITRO365 days
2Not Coffee2248 days
3Pets Are Family2201 days
4Inês Vaz - Nutricionista2134 days
5Rei do Laboratório268 days
6Thegiftnorth-E267 days
7Inception Lisbon265 days
8Mahalo Food & Coffee265 days
9Bluetti Europe265 days
10Englishteashopportugal263 days

A brand opens its long-running ads in the adthief.ai app: the creatives side by side, how long each has run and what it may have cost. A free account is enough.

Where they run

  • Facebook and Instagram: 92%
  • Instagram only: 2%
  • Facebook only: 2%
  • Other Meta apps: 4%

75% of the ads use emoji; the median ad text is 57 words.

Other markets

How we count

Every night adthief.ai collects the Meta ads running in the EU and the UK and keeps the ads that have run for 60 days or more, one per creative. An ad counts for its main market, the country where it reached the most people. Markets and industries with fewer than 50 such ads get no page. Meta doesn’t publish spend or sales, so a long run stands in for “profitable”: a strong signal, not a guarantee. Data as of 6 November 2026.

Read next

What 10,796 Long-Running Meta Ads Have in Common

We studied 10,796 Facebook and Instagram ads that ran for 60+ days in Europe: how long winners run, how long their copy is, and where they are placed.

How Long Should You Run a Facebook Ad? Data From 9,839 Ads

How long do winning Facebook ads run? Run times of 9,839 Meta ads that lasted 60+ days in Europe, by industry and country, plus when to judge, keep or replace an ad.

How to See Your Competitors’ Ads on Meta, Google and TikTok

Every big ad platform now publishes its ads. Here is where to find your competitors’ ads on Meta, Google, YouTube and TikTok, and what to look for.

Ad Creative Testing on a Small Budget: A Simple System

How to test Facebook and Instagram ad creatives when you can’t spend thousands: what to test first, how much to spend per ad, when to cut, and how to scale.

Want ads like these for your brand?