We start from what already sells
Before we write an ad, we look at the ads your market keeps paying for. Our archive ranks them by how long they ran and how far they reached, so we begin from proof, not from a blank page.
An ad agency that built its own tools, to see what sells.
adthief.ai is a paid media agency for e-commerce brands in Europe. We run Meta, Google and TikTok ads, and we build the tools around them: our own ad archive, dashboards, automations and online shops.
How we work
Four rules we keep for every client.
AI drafts, people decide
AI makes the first versions of hooks, scripts and images, many of them, fast. People pick, rewrite and polish. Nothing goes live that a person on our team wouldn’t put their name to.
Written rules for the budget
Every test has a budget and a rule for when it wins or stops, written before it starts. The money moves to what sells, and each winner gets new versions before it tires.
You talk to the people doing the work
A small team: the people who run your ads are the people on your calls. Every week you see what we tested, what won and what we try next.
What we built
Our own tools, and the ones we build for clients.
The adthief.ai app
Our ad library and competitor tracker: Europe’s Meta ads, read every night, ranked by how long brands keep paying for them. We use it for every client; you can use it too.
Top ads by industry
The longest-running Meta ads in Europe, per industry and country, public and updated nightly.
screenflip.io ↗
Digital signage for shops with several locations: it reads the till and shows the products most likely to sell on every screen.
Automations for clients
Live sales dashboards, production and stock planning, an AI knowledge hub over the till and accounting, and chat sales sent back to Meta.
Where we work
Brands selling across Europe, in € or £.
Our clients sell in Germany, the UK, the Netherlands, the Nordics, Italy and Southeast Europe. Calls are in English, on Zoom. The company behind adthief.ai is Softlab, based in Tirana, Albania (details in the Impressum).
See what we did for a pharmacy retailer, a fresh juice chain and an online spirits shop in our case studies, and follow us on LinkedIn.